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Momfectionism is exhausting

Momfectionist (noun): A mom chasing perfection in every corner; laundry folded, snacks homemade, hair somehow done.
We call BS.

Nobody has it all together. Especially moms.

The toys on the floor. The dishes in the sink. The laundry that somehow never ends. It’s not a failure, it’s a life well lived. You’re not behind. You’re in it. And that’s beautiful.

Peace over Perfection

You don’t need to fix the mess to feel like a good mom. All you need is a pause. Light the candle. Take the breath. Be present. You’re doing just fine, Mama.

TV Spots

Playlists

Playlists made with the everyday struggles of momhood in mind—a perfect addition to a quick candle meditation session.

Relax with Spotify

Listen up.

Recommended scents coordinate with the situations described in the playlist’s name. Each playlist is 3 hours and 59 minuets - the maximum recommended time you should burn a candle.

Romantize the Mess

This Pinterest board celebrates the beautifully chaotic aesthetic that is often a part of any mom’s life.