Syd White
Creating memorable brands for small* businesses.
Through smart strategy and standout design I help businesses grab attention, spark loyalty, and get results.
*big business too! size doesn’t matter here
Clients
Clients
Signature Branding Package
The Full Branding Journey
Our full branding journey is for bold entrepreneurs ready to build a brand that lasts, lands, and leaves the competition in the dust. We start with strategy: understanding your audience, defining your edge, and crafting a message that lands with clarity and charisma. Then comes the magic. We create visuals and messaging that match your vibe, design that brings your story to life, and a brand that feels just right on every platform you touch.
If you're ready to amplify your brand’s presence, message, and yes, your revenue, it starts right here.
What it incudes
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In this 90-minute call (or IRL coffee if you’re local), we’ll dive into what makes your brand tick. We’ll cover purpose, possibilities, timelines, and all the key details to see if we’re the right fit to build something brilliant together.
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We’ll pinpoint your audience, size up the competition, and uncover the gaps your brand can confidently fill. It’s part gut check, part strategy deep-dive to get a better understanding of where and how your brand should show up.
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This is where your brand defines itself. We’ll craft the statements that define your brand, what it stands for, and why the audience should care.
Vision – Why your brand exists
Mission – How your brand is changing the game
Value Proposition – What your brand offers
Tagline – Your brand’s essence in one line
Brand Values – Your core beliefs
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This is where your brand starts to look and sound like you want it to. We’ll define your tone of voice, then bring it to life visually with a curated moodboard and your full creative system:
Primary logo, secondary logo, and brand mark
Curated color palette and type suite
Photo direction with image selects
Supporting graphics like illustrations, patterns, or stickers
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Business cards
3 social templates
Out of home signage
Got something else in mind? We’ll chat about it on our discovery call.
Website design is a package separate from the full branding journey.
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Your brand bible: one clear, comprehensive guide to keep your identity cohesive across every platform.
Spark Brand Magic
We make brand magic
Brand magic happens when strategy and design amplify each other. It’s the moment your message feels clear, your visuals feel right, and your audience instantly connects. Strategy gives your brand purpose, design gives it power, working together to create a spark that makes your brand unforgettable.
That’s the magic we create together.
Website Design Package
Website Upgrade
Already have a brand, but your site’s not doing it justice? This package is all about refining what’s there. We elevate your visuals, aligning your layout with your brand’s tone, and integrating strategic upgrades that bring the whole experience to life. No full rebrand needed, just a high-impact refresh.
Craving a website redesign?
Social Media Package
Social Media
Let’s turn your feed into a vibe. This package is all about refining your brand’s presence across any and all social platforms. We’ll build out custom templates, filter treatments, photography and videography direction , and styling suggestions that actually connect with your audience. It’s not just about looking good, it’s about feeling right and making people stop the scroll.
Stop customers from scrolling past you.
Store Design Package
Store Interior Design
This is all about turning your physical space into an extension of your brand. We’ll reimagine your layout, signage, and ambiance to create an environment that feels welcoming, on-brand, and worth talking about. Think mood, flow, and function crafted to make customers feel good, stay longer, and spread the word.
Feng Shui your store.
Packaging Design Package
Packaging Design
This is all about turning your physical space into an extension of your brand. We’ll reimagine your layout, signage, and ambiance to create an environment that feels welcoming, on-brand, and worth talking about. Think mood, flow, and function crafted to make customers feel good, stay longer, and spread the word.
Packaging is the face of your item.
Let’s Build!
From conceptualizing to constructing, we’re ready to design your architectural dream. We promise a client-centric approach that empowers ideas, eases concerns, and delivers quality craftsmanship we’ll all be proud of.
BUSINESS hours
weekdays
tuesday - thursday
11Am-9pm
weekends
friday - Sunday
12pm-11pm
location
123 demo St.
new york
NY 12345 USA
siteMAP
CONNECT WITH US
TUESDAY - THURSDAY: 11AM-9PM
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FRIDAY - SUNDAY: 12PM-11PM
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TUESDAY - THURSDAY: 11AM-9PM ✸ FRIDAY - SUNDAY: 12PM-11PM ✸